Corporate Video
Papé
FPW Media partnered with the Papé Group to create a re-envisioned version of their corporate video. Papé has multiple unique Operating Companies within it, and up to this point had not created a long form video that talked about their complete value proposition. FPW Media’s goal was to create a visually engaging and personal story for the storied 4th generation owned family company that elevated them above just an equipment dealer and represented the hardworking industry leaders who form the backbone of the industries of the West.
THE SCOPE
- Pre Production: FPW Media conducted via multiple phases that started with interviews with stakeholders to fully understand their vision, and progressed through storyboarding, scripting, shot listing, and location scouting.
- Production Logistics: FPW Media also took on the role of creating custom logistic manuals for each location of the shoot. Because each location was a customer location, FPW Media detailed exactly what equipment & personnel were needing for each leg of the shoot.
- Phase Two: Production FPW Media filmed over the course of 4 years in multiple states and a total of 10 shoot days to complete production.
- Phase Three: Post Production FPW Media handled all post production in house between 4 editors and 2 VFX artists.
THE PROCESS
- Pre-Production: Research, treatment & storyboard conceptualization, scripting, casting, location scouting
- Production: Filmed over four years across six states—Alaska, Washington, Oregon, California, Montana, and Hawaii—using RED Digital Cinema cameras in 8K and 6K, and DJI cinema drones in 5K.
- Copywriting: The script for the Corporate Video was written in house at FPW Media
- Post Production: 120+ hours of Video Editing, VFX, and Audio Mastering
Brand
Services
Services Used
THE RESULTS
The result was a visually appealing corporate documentary that captured the true vision of Papé in 2024 – To provide the industries of the West with premier capital equipment solutions that power the supply chain. Papé has utilized this video across their digital footprint including their website, Youtube & social channels, and even engaged us to create an 85th anniversary version that was played at tradeshows across the West.
The FPW Difference
FPW Media is your fully integrated marketing partner. We make the impossible possible on a daily basis for our incredible clients. Our unique company structure allows us to perform all of our services in house with a critical eye for consistency and detail. From start to finish we are able to ensure the goals of our clients executed without compromise. If you can dream it, we can make it reality.